THE RESURGENCE POP UPS

THE RESURGENCE POP UPS

THE RESURGENCE POP UPS: THE PAST & THE FUTURE

Join us as we celebrate the convergence of the past and futuere with Bowery Showroom from Feb 8 - Feb 18, 2024. This week holds special significance as we delve into the iconic brands of the early 2000s, collaborating with the likes of Ed Hardy, Ecko, Ebay and more. With the intentions of bridging the gap between the old and the new - our activations aim to re-introduce and reimagine these brands to the younger generation.

You don't want to miss exclusive pop ups featuring special guests, activations, free drinks, snacks, food, music, and drops. Every pop up will have something never before seen. We'll also be announcing 2 afterparties very soon.

From The Past To The Future.

With the intentions of bridging the gap between the old and the new - our activations aim to re-introduce and reimagine these brands to the new generation of creatives. We’re calling it “The Resurgence”.

POP UP APPLICATION FORM

We’re looking to host your brand for from February 8 to February 18, 2024. Apply to be hosted at Bowery Showroom, a NYC based concept store and pop up venue. Our impressive portfolio of past pop-ups includes Mea Culpa X Lala Anthony, B.B. Simon, Broken Planet, UNDN LAQR with Machine Gun Kelly, Mood Swings, Lil Keed, and many others.

Bowery Showroom has hosted events that go beyond a focus in fashion such as album listening parties, cultural celebrations, concert after parties, networking mixers, workshops, and more. The showroom also creates all marketing materials, promotion, campaigns, and operational logistics for the pop up.

B.B. SIMON (2023)

NYFW | B.B. SIMON POP UP | RECAP VIDEO

BROKEN PLANET (2023)

NYFW | BROKEN PLANET POP UP VLOG

THE PEACEFUL PEOPLE (2023)

@1800SPLURGE

MEA CULPA X LALA POP UP (2023)

FULL TAKEOVER | EVENT ACTIVATION | DIGITAL CONTENT | EVENT PROMOTION

BIG CHIEF (2023)

BLOCK CARNIVAL

BIG CHIEF POP UP | VLOG

AWFUL LOTTA COUGH SYRUP POP UP (2022)

FULL TAKEOVER | DIGITAL CONTENT | EVENT PROMOTION

ORGANIC GARMENTZ (2023)

ORGANIC GARMENTZ POP UP | VLOG

THCNYC (2023)

SPECIAL PERFORMANCE BY FABOLOUS

AAPI HERITAGE MONTH POP UP (2023)

UNDN LAQR POP UP (2023)

SPECIAL APPEARANCE BY MACHINE GUN KELLY

EVENT ACTIVATION | DIGITAL CONTENT

BOWERY 2 YEAR COOKOUT (2023)

COMMUNITY BLOCK PARTY

BRAND COLLABORATION | SPONSORSHIP SOURCING | COMMUNITY ENGAGEMENT

BRAND COLLABORATION | EVENT PROMOTION | DESIGN | SPONSORSHIP SOURCING

LUNAR NEW YEAR DINNER (2023)

WO HOP & WELCOME TO CHINATOWN

LA ROPA POP UP (2023)

RIOVAZ LISTENING PARTY (2023)

ONE MANAGEMENT CASTING CALL (2022)

SAN GENNARO FESTIVAL (2022)

HIDDEN GEMS X ADWOA (2022)

JIGGY THUNDER (2022)

FULL TAKEOVER | DIGITAL CONTENT

VVEAVE POP UP (2022)

LIL KEED NYFW ‘22 POP UP (2022)

IN COLLABORATION WITH YSL RECORDS

MOOD SWINGS 4/20 POP UP (2022)