BOWERY SHOWROOM

NYC’s Next Generation Concept Store & Creative Agency

SHOWROOM

At our showroom, we offer services such as product placement, product discovery, and stocking to help businesses optimize their merchandising and inventory management.

AGENCY SERVICES

Our agency specializes in providing services across various areas including development, marketing, strategy, content production, creator engagement, influencer marketing, paid advertising, social media management, organic marketing, and press & PR.

EXPERIENTIAL

We are experts at providing experiential services that bring brands to life through networking events, pop-up shops, activations, afterparties, and immersive experiences in the realms of nightlife and hospitality.

Amplifying brands and businesses by utilizing the Gen Z approach of unifying the digital and physical world through content creation and IRL experiences.

  • Business of Fashion

    "Bowery Showroom, owned and operated by Matt Choon, 25, who began flipping sneakers on eBay when he was 13 and later built a following on TikTok with thrifting videos. "Gen Z ... aren't just about buying the product. They want to collectively meet up with people who have similar interests,"

  • Vogue Business

    “Bowery Showroom has taken a particularly fluid approach to business, embodying many of the hallmarks of Gen Z entrepreneurship. Since opening last April, the New York concept store has combined consignment and wholesale with its own products, in-house content studio, influencer marketing agency and talent incubator.”

  • The New York Times

    “A pair arrived on Monday at Bowery Showroom, a concept store and content house on the Lower East Side of Manhattan. The customers had been coming in to film videos in the boots nonstop since they arrived. Our store’s single pair would soon be on loan to the rapper Fivio Foreign to wear in a music video.”

  • Women's Wear Daily

    ”On Feb. 13, NYFW: The Talks will return with the Future of Fashion presented by Afterpay. A panel will discuss fashion technology and innovation featuring …Matt Choon, chief executive officer and founder of Bowery Showroom…”

OUR CLIENTS